Tuesday, 5 October 2021

Microsoft Advertising: ETA deprecation, auto-generated remarketing lists and Audience Network updates

Microsoft Advertising’s October product updates include aligning with Google Ads’ ETA deprecation timeline, new view-through conversion metrics and more.

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Monday, 4 October 2021

Winning search marketing teams attend SMX

Attend SMX online, November 9-10, to unify your teams… and unlock up to 20% off registration while you’re at it!

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Comin’ out of my cage, and I’ve been doing just fine; Monday’s daily brief

Gotta, gotta be down because I want it all

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Friday, 1 October 2021

Chrome tests Google side search in the browser

Also, Journeys is a new feature in Chrome that clusters your browsing history in a new way.

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Google pushes back FLoC testing to Q1 2022

Google has updated its Privacy Sandbox timeline, delaying testing for several APIs, including FLoC and FLEDGE, to early next year.

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What do new pans have to do with attribution?; Friday’s daily brief

Plus, new reporting in Google Ads and new Yelp attributes

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Thursday, 30 September 2021

Google Ads launches new budget report

The report shows daily spend, monthly spending limit, monthly spend forecast, cost to date and budget changes you’ve made that particular month.

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