Wednesday, 21 February 2018

Over a year out from P&G’s ultimatum: Are brands any safer? Is programmatic ad buying any more transparent?

In the absence of significant progress, marketers indicate that ad dollars may -- at least temporarily -- migrate back to TV.

Please visit Marketing Land for the full article.


from Marketing Land - Internet Marketing News, Strategies & Tips http://ift.tt/2Fj71q3
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