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Friday, 3 January 2020
New challenges ahead for attribution with the rise of intelligent tracking prevention
With a projected 30-40% loss of user data in Safari with ITP in 2020, marketers are going to have to re-think how to handle attribution in the coming year.
Please visit Marketing Land for the full article.
from Marketing Land - Internet Marketing News, Strategies & Tips https://ift.tt/2SPoqPH
via
Please visit Marketing Land for the full article.
from Marketing Land - Internet Marketing News, Strategies & Tips https://ift.tt/2SPoqPH
via
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