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Tuesday, 4 February 2020
Salesforce buys Evergage CDP platform to boost real-time personalization capabilities
The acquisition is more about Salesforce’s ability to deliver personalized interactions than its entry into the CDP space, says one industry insider.
Please visit Marketing Land for the full article.
from Marketing Land - Internet Marketing News, Strategies & Tips https://ift.tt/2GQe62Z
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Please visit Marketing Land for the full article.
from Marketing Land - Internet Marketing News, Strategies & Tips https://ift.tt/2GQe62Z
via
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