Here’s what you missed at MarTech

Earlier this month, nearly two thousand senior-level marketers gathered in San Jose for MarTech®. It was three days packed with learning and networking — strategies and solutions. Couldn’t make it to the show? Fear not. I’ve compiled a list of top-notch event coverage on everything from the...

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Yoast adds image and video Schema with 11.1 update

The enhancements claim to make it easier to provide what search engines need to make sense of your videos.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://selnd.com/2GTzkO6
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Brands can better understand users on third-party sites by using a keyword overlap analysis

These scripts can help analyze cross-site branded traffic with overlapping keywords to capture untapped audiences.

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from Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://selnd.com/2ZN2plG
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Twitter puts focus on exclusive media partnerships to attract video advertisers

The company announced original content deals with several news and entertainment organizations, including Univision, Wall Street Journal, Live Nation and MTV. The post Twitter puts focus on exclusive media partnerships to attract video advertisers appeared first on Marketing Land.

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from Marketing Land - Internet Marketing News, Strategies & Tips https://mklnd.com/2IPhQoh
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Quora, Pinterest ads pixel integrations now available in Google Tag Manager

Now it's easier to add Pinterest and Quora ads pixels to your site in GTM. The post Quora, Pinterest ads pixel integrations now available in Google Tag Manager appeared first on Marketing Land.

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from Marketing Land - Internet Marketing News, Strategies & Tips https://mklnd.com/2WhhqKr
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Airbnb’s new video strategy lets experience and branding drive profits

Airbnb is turning its eye towards developing original shows in an effort to create lasting relationships with travelers, Reuters reported last week. It seems like every company is getting into the media game these days, with the scope of projects limited only by their resources. But, by going...

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from Marketing Land - Internet Marketing News, Strategies & Tips https://mklnd.com/2GUWTWP
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8 Ways to Weave Simple Visuals into Your Kick-Ass Words

It happened somewhere around third grade, when you were about nine years old. Do you remember? Before that age, we...

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